Give closeness & comfort

Supersoft and supercosy new additions

Find the right baby carrier for you

Bouncer Bliss in Light grey 3D Jersey with toy googly eyes in pastel
Popular Products

Bouncer Bundle with Toy

The accompanying toy makes the bouncer even more fun for your baby!

Real-life moments with BabyBjörn

Tag your photo with @babybjorn and get the chance to be featured on our website. Read more.

Lovely gifts to give or receive

Looking for thoughtful and carefully crafted presents that can be used and treasured for a long time? Our festive season gift guide is here to help. Happy holidays!

To gift guide
The gift of giving BabyBjörn


We’re delighted to be adding two new beautiful neutral colours for our most-loved products for newborns, Baby Carrier Mini and Bouncer Bliss. These two new colours, Light beige and Light pink, will be available with a melange finish in our supersoft 3D jersey fabric.

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Discover a soothing shade of green

We’re excited to introduce a new addition to our bouncer range: Bouncer Balance Soft in a lush and soothing shade of green. It’s crafted from the softest fabrics and offers a great place for your baby to play close to you – it’s also super pretty.

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Bouncer Balance Soft - Discover a soothing shade of green


Wondering which baby carrier to choose? While all our baby carriers have ergonomic features and are created to foster closeness, they cater to different needs and lifestyles. Discover our baby carrier guide to find the right baby carrier for you and your baby.

View our baby carrier guide